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His twenty-eight years of study in applied behavioral science have resulted in The Acorn Principle, a comprehensive book designed to guide readers into an awareness of the many elements that make them who they are. This breakthrough work achieved best-seller status online as well as through traditional hardbound book channels. In fact, it was the nation’s number two best selling e-book in the year 2000, second only to Stephen King.

As the author of 13 books including Relationship Selling, and his latest book The Eight Competencies of Relationship Selling, Mr. Cathcart has long been a trendsetter in the business community. His belief is that the best way to achieve major goals is to develop the qualities of those who would reach such goals. In that way the goals become the natural by-product of your development. His Eight Competencies model incorporates all the skill-sets that are necessary to the attainment of sales leadership.

Among professional speakers Jim Cathcart is a world leader. Recipient of The Golden Gavel Award from Toastmasters International for 2001(joining former honourees Walter Cronkite, Zig Ziglar, Deepak Chopra, Tom Peters and Art Linkletter), winner of the Cavett Award, member of the Speaker Hall of Fame (CPAE), and a long-time member of the exclusive Speakers Roundtable, 20 of the world's top speakers. In January 2006, he founded The LIFT® Institute in collaboration with Leland Russell with a singular focus: helping leaders meet their execution challenges with a proven path to success, to achieve real results in real time. Additionally, Mr. Cathcart sits on numerous boards of directors such as The Boys & Girls Clubs and the business school advisory board at Pepperdine University.
 

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MOST REQUESTED TOPICS >>>

Leadership: Rethinking Ourselves For A New Era
If you can’t lead yourself, please don’t lead others. The most popular methods of leadership, management, sales and service delivery are already dangerously out of date. New technologies require new ways of thinking. Every day another standard practice becomes obsolete. To continue to grow and thrive we must learn to constantly Rethink: our markets, our systems, our relationships, our strategies and ourselves. This presentation combines stories, visuals, research and audience interaction to dramatically impact the way we think.
 

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Relationship Selling™ - The Eight Competencies of Sales Excellence
We need to rethink how we connect with our customers and suppliers, before our competition does. When Jim Cathcart wrote the book Relationship Selling it was considered revolutionary. Today it is considered standard practice. This presentation shows you what to listen for, how to be natural in your selling style, and how to connect with the underlying elements of buying psychology that most people never heard of.
 

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The Acorn Principle™ - Helping People Grow
Jim shows people how to find and grow their natural strengths so that they can always be self-motivated. The Acorn Principle is: “Your greatest, fastest and easiest growth always comes from your natural abilities, so Nurture Your Nature.” Every person can be very good at certain things, but most people don’ t know what those things are. A fascinating exploration of what makes us who we are, and how to use it.
 

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The Grandma Factor™ - Lifetime Customer Loyalty
When you don’t find much meaning in what you do, you don’t bring much value to what you do. Everyone knows how to provide good service, our challenge is getting them to want to. The real magic in customer service comes from discretionary efforts, when people go beyond their job description. This presentation focuses on the ways systems, strategies, and relationships impact service. Jim teaches “The Grandma Factor” for building your clientele through UpServing.
 

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Client Comments >>>

"You really did blow me away. You were the rage of our conference.  Not only was your style and warmth fantastic, but the quality of the knowledge and material you presented was absolutely incredible!"
 — Ken Blanchard, Author of The One Minute Manager
 

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“You delivered the best seminar that I have ever experienced! You captured the interest and attention of the entire group and the information was presented perfectly! Great ideas and inspiration - and I am looking forward to reading your books."
— Technology Assurance Group
 

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“Thank you for making our Leadership Conference truly memorable. Your message about how we can maximize employee efforts and how to improve ourselves and our co-workers was directly related to areas we are attempting to improve within our corporation."
— MDU Resources Group, Inc.
 

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"Your presentation was outstanding! As I said to you following your comments, it is very clear to me why you were ranked #1 by your peers. You delivered a very important message to our management team. The passion and sincerity behind your comments put the entire audience in the palm of your hand."
— AMICA
 

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"You were incredible. Your program held the attendees on the edge of their seat. It wasn't just entertaining, it was useful and can be applied immediately." — Lincoln Investment Planning, Inc.
 

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"We had high hopes. You exceeded all our expectations, and you were a delight to work with."
— McRae's Department Stores
 

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"You found the right message to really reach our people and leave a meaningful impression.  You obviously did your homework. My compliments on a job exceptionally well done!"
 — Purina Mills, Inc.
 

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"I was overwhelmed with people coming up to me and saying what a great speaker you were!"
— National Westminster Bancorp, Inc.
 

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"Thanks for being a real person, not a personality, for being prepared, on time and gracious, for telling stories, not lecturing, for hitting the mark. Our managers walked away inspired."
— Bombay Co.
 

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