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Dr. Brynn Winegard

Business Brain Expert;
Brain-based Insights & Neuroleadership

Bio

Dr. Brynn Winegard is an award-winning professor and expert in business-brain sciences. She specializes in explaining everyday work and life phenomena using the secrets of brain science, all with aim of making her audiences happier, healthier, more successful and in helping clients build better business brains. Currently ranked as one of the top three human behavior thought leaders in North America, and after a decade in corporate marketing and a career as a business professor, Dr. Brynn now uses her extensive background to educate audiences around the world about the power of brain science in the buyer-seller relationship.

She combines real-world experience with frontier research to deliver impactful programming that will be sure to please your audiences and elevate your business goals. Speaker Dr. Brynn's clients are some of the world’s top companies, including Google, Coca-Cola, Toyota, Pfizer, Johnson & Johnson, Nestle, USAA, Franklin Templeton, Raymond James, Georgia Pacific, among hundreds more.

She retains positions as faculty at the Schulich School of Business, DeGroote School of Business, the University of Guelph, and she is dedicated to helping people better themselves personally and professionally through her talks on “Building Better Business Brains.”

As a keynote speaker, Dr. Brynn’s presentations intersect with business and brain science. She has been a consultant to some of the world’s top companies, including Google, Coca-Cola, Toyota, Berkshire Hathaway, the Bill & Melinda Gates Foundation, and she combines real-world experience with frontier research to deliver impactful programming.

Ultimately, Dr. Brynn Winegard is on a mission to help audiences around the world use their brains better so they can realize their full potential at work, in everyday life and business.

Topics & Categories
  • Business Management & Strategy
  • Communication
  • Corporate Culture
  • Customer Service & Loyalty
  • Human Resources & Workplace Culture
  • Inspiring Stories
  • Leadership
  • Marketing & Branding
  • Motivational
  • Performance & Productivity
  • Resiliency
  • Sales & Service
  • Virtual Presentations

VIRTUAL / KEYNOTES:

Boost Your Brain
Optimizing Your Brain for Higher Motivation, Productivity & Functionality +

Summary:

Talk Type: 60-min High-Energy, Dynamic, Opening Keynote (including optional Q & A)
Tone: Talk is Fast-Paced, Interactive, Enthusiastic, Information-Intensive
Opening: Warm-up includes audience participation, interactivity, show of hands, multiple choice questions, in-seat exercises
Core Content:

  • Understand the false tales, myths, and misconceptions history has propagated about how our human brains work
  • Learn why to procrastinate is human, as well as how to overcome it
  • Discover ways to ‘trick’ yourself into being more motivated, productive

Wrap-up: Take home countless tips, tricks, and tools you can use to boost your brain’s functionality immediately, at work, at home, and in all you do

More info on this talk:

Everyone knows the feeling of having more items on our ‘to-do’ lists than there is time in our day, or knowing something needs to get done that you just can't find the energy to do.

Some will assure you that better ‘time management’, ‘self-management’, or ‘managing through others’ is the key to higher productivity – though latest findings from brainsciences inform why these notions are often outdated, don’t work sustainably, and can even backfire.

Higher motivation and better productivity are within reach: we must start by operating our own brains the way they were designed to be used! By dispelling the myths and banishing the misconceptions, Dr. Brynn will walk through frontier findings to help you be a better operator of your own human brain so you can be better in all you do.

Did you know that your brain is a serial, not simultaneous, processor allowing that ‘multi-tasking’ is a neural impossibility, a myth? Or that your brain operates according to a rhythm that necessitates a break every 90 minutes, at a minimum (and likely needs one closer to every 45 minutes)? Or that those breaks should be at 15 minutes in length, but no longer than 20 minutes, in order to maximize your productivity?

This keynote highlights the latest insights from brainscience about how we should organize our day, time, schedule, sleeping, and even eating in order to feel more motivated, be more productive, and ultimately perform in all we do as our peak selves – together, we ‘Boost Your Brain!’ --

Neuroselling
The Brainscience of Persuasion & Influence +

Summary:

Talk Type: 60-min Interactive, Dynamic, High-Energy Keynote (including optional Q & A)
Tone: Talk is Fast-Paced, Interactive, Enthusiastic, Information-Intensive
Opening: Learn the 6 Principles of Persuasion
Core Content:

  • Count down as Dr. Brynn shares her ‘Six Brainscience Secrets’ for greater influence, persuasiveness, and gaining non-coercive compliance from just about anyone
  • Insights are practical, useable, real, and applied
  • Understand better how the human brain really operates and makes decisions 

Wrap-Up: Get new tips and tools for brain-based selling, marketing, influence, and persuasion

More info on this talk:

Zig Ziglar said it best: "Everyone is in sales. Maybe you don't hold the title of salesperson, but if the business you are in requires you to deal with people, you, my friend, are in sales."

Being a good at sales of any kind means winning the person - their heart, mind, brain, and most importantly, their subconscious. Getting people to believe in you, buy into your ideas, or buy your products, goods, and services, means getting another's subconscious on-side.

‘Neuroselling’ investigates the ways people really process information during a conversation or sales pitch. Surprising facts? Others aren't processing you or the information you are presenting with consciousness, logic, rationality, or language: instead the brain works on subconscious, social, emotional, and image-based impulses. What do you need to know and how can you tap into this in order to be more effective at all you do, including and especially sales?

Human brains have natural ‘fault-lines’ that lead to easier persuasion, influence, and non-coercive compliance (when someone wants to do what you want them to do). In order to be better at persuading or influencing people, you just have to know where these fault-lines are.

Like a form of ‘cognitive jujitsu’, in order to be our best at selling anything (ideas, goods, services etc.), we have to know what the tricks are that the human brain plays on itself that render it more easily influenced or persuaded.

Dispelling some of the common myths and exciting audiences with new and neat brain facts, Dr. Brynn ‘unravels the brain like an onion’ to reveal her ‘6 brainscience secrets’ for increasing your influence and persuasiveness by getting to the core of the human subconscious. --

Science of Success
Brainscience for Goal-Attainment & Peak Achievement  +

Summary:

Talk Type: 60-min Interactive, Dynamic, High-Energy Keynote (including optional Q & A)
Tone: Talk is Fast-Paced, Interactive, Enthusiastic, Information-Intensive, Motivational
Opening: Busting Brain Myths, Banishing Misconceptions, Why Conventional ‘Success’ Wisdom Fails Us
Core Content:

  • Hear about the latest in the science of success from research, scientists, and case studies on highly successful people
  • Tips, tricks, and tools for how to over-ride our built-in self-sabotaging subconscious programming
  • Insights are practical, useable, real, and applied

Wrap-Up:
Understand better the effects of success factors like proper self-talk, over-coming self-handicapping, visualization, sleep, nutrition, order and timing of tasks, setting expectations, among many others.

More on this talk:

This talk investigates the science of success, peak achievement, and reaching your stretch goals. By combining cutting-edge insights from neuroscience, bio-sciences, and psychology we can better understand better how to produce peak achievement, as well as why both our own human brain and many conventional methods might in fact be setting us up to fail.

Have you ever wondered why it is *so* hard to lose those 10 pounds, the corporate vision on the wall never becomes a reality, or despite all the best technology and enablement, goals go unrealized and targets go unreached?

As example, despite how it might feel, most of your perceptions, experiences, decisions, and conclusions are made at a subconscious level, fed to the conscious brain, mediated by the social, emotional, biological parts of your brain. In other words, you aren’t using nearly all of your brain to your purposeful advantage. Worse, typically it is the enormous power of the subconscious brain that overrides our conscious wants, wishes, goals, or hopes and in fact works against us to instill procrastination, self-sabotage, or self-handicapping efforts – subconscious forms of self-protection, effort minimization, and status-quo maintenance.

To be more successful, attain our goals, reach our peak of achievement, we have to learn to harness our whole brain, unleashing the power of the subconscious parts as well. This keynote busts brain myths, provides practical, usable, applied tips, tricks, and tools for how to better operate your own human brain, override the built-in impulses that can work against us, and looks at the latest insights from success research that will help you achieve to your best personal and professional advantage. --

Neuroleadership
Brain-Based Insights for Better Leadership +

Summary:

Talk Type: 60-min Interactive, Keynote (including optional Q & A)
Tone: Talk is Interactive, Enthusiastic, Information-Intensive
Opening: Fast Brain Facts – learn neat, fun, fast facts about your amazing human brain
Core Content:

  • Dr. Brynn unravels the brain ‘like an onion’ to understand what each layer is responsible for, and what each layer is looking for from a manager or leader
  • Review the SCARE model – how you can diagnose ‘what went wrong’ in any failed conversation, management or leadership attempt
  • Understand better how to galvanize followership – the language, approach, beliefs you must employ yourself to gain higher engagement and non-coercive compliance

Wrap-Up:

  • Insights are practical, useable, real, and applied
  • Audience members walk away with tips, tricks, and tools for how to better engage their people and motivate desired actions

More on this talk:

Good leaders are skilled at attracting and energizing followership—these are skills that are latent in most of us and can certainly be taught, according to the tenants of neuroleadership.

Developing yourself as an effective leader in this vain requires a solid grasp of human psychology, emotional intelligence, as well as the neural and cognitive factors that really engage, mobilize, and energize people. As we look through the lens of neuroleadership’s SCARE model, which defines the five domains of social experience that activate strong threats and rewards in the brain, leaders can gain a better understanding of how to develop themselves and others based on these five fundamental issues of importance to the human brain. --

Dr. Brynn Winegard is represented by K&M Productions. For more information,* speaking fees, date availabity & booking Dr. Brynn Winegard, contact us. *Fee range indicated is for "virtual" presentations.

What Clients are Saying

Dr. Brynn recently addressed our National Sales Conference — WOW! Brynn’s energy was infectious, she had the audience totally engrossed throughout the session and made a lasting impression on all of us. By removing some of the mystery related to the way our brain functions and by outlining a common sense approach to sharpen our cognitive skills - Brynn clearly connected with the team. Brynn is an polished speaker, extremely knowledgeable & professional, her passion is rare and engaging. Dr. Brynn was pleasure to work with, I would strongly recommend Brynn as a keynote speaker for any group.

–Franklin Templeton Investments

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Dr. Brynn recently addressed our National Sales Conference — WOW! Brynn’s energy was infectious, she had the audience totally engrossed throughout the session and made a lasting impression on all of us. By removing some of the mystery related to the way our brain functions and by outlining a common sense approach to sharpen our cognitive skills - Brynn clearly connected with the team. Brynn is an polished speaker, extremely knowledgeable & professional, her passion is rare and engaging. Dr. Brynn was pleasure to work with, I would strongly recommend Brynn as a keynote speaker for any group.

–Franklin Templeton Investments

I cannot say enough about the positive and energizing impact that Dr. Brynn’s keynote had at our annual Global Marketing Meeting this year. Her message and content are relevant to all types of organizations and audiences and her delivery is top notch!

–Avery Products

Dr. Brynn was wonderful to work with! She took the time to understand our audience and delivered a presentation that was relevant, engaging and entertaining.

–Manulife Financial

Dr. Brynn’s presentation was the star of the show this year and I truly appreciated the opportunity to meet her. If you are looking for an engaging presentation to help your team, start here, Dr. Brynn was critical outside expertise that helps us realize our obstacles, get to know our customers better, and realize greater success.

–RBC Insurance

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