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Fee Range

Fee Range for Dan Pontefract

$10,001 - $15,000

News & Updates


Dan Pontefract

Leadership & Culture Strategist,
Future of Work Expert, Award-Winning Author

Fee Range

Fee Range for Dan Pontefract

$10,001 - $15,000

About Dan Pontefract

Dan Pontefract is a leadership and corporate culture strategist, keynote speaker, workshop facilitator, and award-winning author. He helps leaders become better leaders and helps teams work together without friction. His sixth book, The Future of Work Is Grey: The Untapped Value of Age in the Workforce (2026), introduces the ideas of age debt and the experience dividend. It gives leaders a practical framework for an ageing, multigenerational workforce.

Before founding Pontefract Group, Dan spent more than 20 years in senior roles at TELUS, SAP, Business Objects, and BCIT, including serving as Chief Envisioner and Chief Learning Officer at TELUS. He has delivered more than 1,000 keynotes and workshops, given five TEDx Talks, and writes for Forbes and Harvard Business Review.

Dan Pontefract's Expertise

  • Leadership Development — Practical frameworks that help leaders lead themselves and others with care, clarity, and purpose.
  • Organizational Culture Change — Building open, collaborative, and trustworthy cultures, drawing on his experience leading culture transformation at TELUS.
  • Organizational Transformation — Lessons from launching and leading the TELUS Transformation Office to drive enterprise-wide change.
  • Future of Work — How demographic, economic, and technological shifts are redefining how organizations operate and how leaders lead.
  • Ageing Workforce Strategy — Turning longer careers and an older workforce into a competitive advantage, the focus of his book The Future of Work Is Grey.
  • Age Debt and the Experience Dividend — His framework for recognizing the cost of age bias and capturing the value of experience across every age group.
  • Multigenerational Leadership — Leading age-diverse teams through two-way mentorship and knowledge transfer before expertise walks out the door.
  • Work-Life Integration — The Work-Life Bloom model of six work factors and six life factors that help people flourish rather than chase balance.
  • Burnout Prevention and Well-Being — Research-based approaches to reducing stress, anxiety, and burnout at the team and organizational level.
  • Purpose-Driven Leadership — Aligning personal, role, and organizational purpose, the "sweet spot" at the heart of The Purpose Effect.
  • Critical and Creative Thinking — Open Thinking, which balances reflection and action through creative, critical, and applied thinking.
  • Collaborative Leadership — Breaking down silos with the Collaborative Leader Action Model and a "dare to share" mindset.
  • Caring Leadership — The nine lessons of Lead. Care. Win. for building respectful, empathetic relationships with every stakeholder.
  • Employee Engagement — Lessons from helping lift TELUS employee engagement to nearly 90 per cent through leadership and culture change.
  • Corporate Learning Strategy — Executive experience as a Chief Learning Officer designing enterprise leadership programs, including the TELUS MBA.

Dan Pontefract's Bio

Dan Pontefract is a Canadian leadership and corporate culture strategist, keynote speaker, workshop facilitator, consultant, and award-winning author. Through Pontefract Group, he helps leaders become better leaders and helps teams and organizations work together without friction. He is based in Vancouver, British Columbia, and works with audiences worldwide, both in person and virtually.

Dan spent more than 20 years in senior roles at TELUS, SAP, Business Objects, and the British Columbia Institute of Technology (BCIT). As Chief Envisioner and Chief Learning Officer at TELUS, he launched the TELUS Transformation Office, the TELUS Leadership Philosophy, and the TELUS MBA, which was delivered with the University of Victoria’s Gustavson School of Business. These initiatives helped raise employee engagement at the 50,000-person company to nearly 90 per cent. Before TELUS, he led the University of Business Intelligence at Crystal Decisions, Business Objects, and SAP.

Dan is the author of six books: The Future of Work Is Grey (2026), Work-Life Bloom (2023), Lead. Care. Win. (2020), Open to Think (2018), The Purpose Effect (2016), and Flat Army (2013). The Future of Work Is Grey examines age debt, the experience dividend, and his Rivers, Rocks, and Rubies framework for an ageing workforce. Work-Life Bloom earned the Axiom Business Book Awards Gold Medal in the leadership category and was named the 2024 Thinkers50 Best New Management Book. Lead. Care. Win. won the Nautilus Book Awards Silver Medal in 2022, and Open to Think received the 2019 getAbstract International Book of the Year and the Axiom Business Book Awards Silver Medal.

His keynote and consulting clients include Salesforce, Amgen, Virgin Media O2, the State of Tennessee, Nestlé, Canada Post, Autodesk, Manulife, Nutrien, BMO, BDO, D2L, and the City of Toronto. He has delivered more than 1,000 keynotes and workshops and given five TEDx Talks. He writes for Forbes and Harvard Business Review and hosts the Leadership NOW podcast.

Dan is an adjunct professor at the University of Victoria’s Gustavson School of Business. He holds a Master of Business Administration (MBA) from Royal Roads University and a Bachelor of Education (B.Ed) from McGill University. He is listed on the Thinkers50 Radar and has been named to HR Weekly’s 100 Most Influential People in HR and Inc. Magazine’s Top 100 Leadership Speakers. His earlier honours include the CLO Vanguard Award (2010), Corporate University Best in Class Leader of the Year (2010 and 2011), Skillsoft Learning Leader of the Year (2012), and the CLO Learning in Practice Innovation Award (2012).

Contact Us for Dan Pontefract's speaker fees, and date availability.

Dan Pontefract's Presentation Topics

Dan Pontefract travels from Vancouver, British Columbia, Canada. He offers a wide variety of different presentation formats including keynote presentations, workshops, fireside chats, moderated Q&A, on a number of topics. Each presentation is unique, customized and tailored for audiences, industries, conferences and event formats. All of Dan's programs can be delivered live or virtually, with a keynote (45 - 90 minutes) or as workshop (1.5 - 3 hours). 

Signature Keynotes:

The Elephants in the Leadership Room: Three things every leader can see and nobody names +

Every leadership team has them. The busyness that leaves no room to think. The collaboration everybody endorses and few actually practise. And the quiet, awkward business case for humility, listening, and empathy. This talk names all three elephants, explains why they keep getting fed, and hands people something to do about each one before they leave the room.

In today's landscape, there are significant challenges that we often overlook: 'the elephants in the leadership room.' It's crucial to not only acknowledge these 'elephants' but also learn how to navigate them as a leader.

The Reality of Your Busyness
Speed, multitasking, and overall busyness are the norms for people today, leaving little time for reflection. Balancing action with reflection is key to maintaining high performance in today’s always-on demands.

Collaborate or Else
Proactive collaboration shapes how work gets done and how you’re perceived. Engaging broadly across the organization leads to better outcomes. You must aim to be known as someone open-minded, proactive, and inclusive, fostering the exchange of ideas and intelligence.

Being Relatable and Empathetic
Embrace humility, listening, and empathy. Practicing empathy in interactions with peers and team members creates magic. Your network is your net worth—invest in relating to and championing those you work with.

Outcomes:

  • Boost Efficiency: Balance action with reflection for top performance.
  • Foster Innovation: Drive success with proactive, inclusive collaboration.
  • Strengthen Bonds: Build deeper connections through empathy and humility.
  • Expand Influence: Grow your impact with meaningful professional relationships.
  • Transform Leadership: Create a dynamic, communicative work environment. --

The Age Opportunity: Why the Future of Work Is Grey +

Your talent pool is shrinking, your workforce is getting older, and institutional wisdom is quietly walking out the door. Most organizations treat age as a liability. This talk shows leaders how to stop paying Age Debt and start collecting the Experience Dividend instead, using the Career Canvas, the Wisdom Wheel, and the Longevity Lens.

Your organization is already in the middle of a demographic reckoning. Talent pools are shrinking, career spans are stretching, younger cohorts are smaller, and institutional wisdom is quietly walking out the door. This shift has moved from distant risk to present operating reality.

The problem is that most leaders do not see it clearly. The age profile of the workforce is changing, yet many organizations still rely on twentieth-century assumptions about careers, retirement, and “generations.” The result is Age Debt: a growing gap between the workforce you have and the workforce you actually need.

This keynote makes that “Age Debt” visible and offers a practical path to convert it into an Experience Dividend. Grounded in global research, real examples, and candid stories, Dan Pontefract introduces three concrete frameworks that help leaders treat age as a strategic asset rather than a liability: the Career Canvas, the Wisdom Wheel, and the Longevity Lens.

Attendees will explore how to redesign roles and careers across eras, how to capture and circulate critical knowledge before it disappears, and how to build an age-inclusive culture where Rivers, Rocks, and Rubies (young, middle-aged, and older employees) contribute at full strength.

Organizations that ignore the age dilemma will face rising costs, talent gaps, and quiet decline. Leaders who learn to work with age deliberately will set the pace for the next decade.

Which side of that future do you intend to lead?

Outcomes:

  • Age Debt: Identify how generational divides, workforce aging, and lost institutional wisdom directly and indirectly undermine your organization’s performance and effectiveness.
  • Workforce Pressure Points: Realize how demographic pressures, ageism, and longevity uniquely impact your Rivers (early-career), Rocks (mid-career), and Rubies (seasoned experts) across the organization.
  • Experience Dividend: Discover how age-inclusive strategies turn demographic shifts into competitive advantages, boosting innovation, collaboration, and productivity.
  • Generational Agility: Learn three important frameworks—Career Canvas, Wisdom Wheel, and Longevity Lens—to foster seamless teamwork and continuous growth among your Rivers, Rocks, and Rubies.

Prepare your organization today, or risk falling behind tomorrow. 

Length: 45 minutes up to 90 minutes --

Work-Life Bloom: The Keys to Flourishing in Work and Life +

Balance is the wrong metaphor. It implies a scale that tips, and it has left a great many workers anxious, burnt out, and convinced the failure is theirs. Drawing on research with more than 8,000 leaders and team members across 15 countries, this talk introduces the twelve work-life factors and a far more benevolent question: are you blooming, budding, stunted, or renewing?

By choice or out of necessity, the manner in which many workers make a living is undergoing a fundamental change. And to make a living is to accept that there is a congenital bond between work and life, between what people do and how they live.

The problem? Work-life balance is not the answer. The rising rate of employee burnout is a sign. In this talk, Dan Pontefract provides an assessment of the current state of work and life, offering an alternative. We must create the conditions to bloom in both work and life, not balance. After all, people bring their work into their lives and their lives into their work; an improved work-life model is vital.

Dan will introduce a new, if not more benevolent work-life philosophy. It’s time for leaders to understand what it means to adopt a Work-Life Bloom mindset. Yes, people at all levels of the organization need to bloom not balance. Find out how it’s done.

Outcomes:

  • Learn why work-life balance is a myth and how rising levels of anxiety, burnout, and stress are related symptoms
  • Be introduced to the work-life bloom model -- an improved personal operating system for leaders and team members
  • Get insights from research conducted globally across 8,000+ leaders and team members across 15 countries
  • Discover the 12 work-life factors that allow people to bloom in both work and life
  • Analyze whether you are blooming, budding, stunted or renewing in your work-life persona --

Lead. Care. Win: How to be a truly caring leader +

There are only two kinds of leadership, leading yourself and leading others, and mastering both may turn out to be the defining act of your career. Nine lessons, built around a simple and slightly uncomfortable premise: every single interaction counts, and caring enough to champion someone else is what actually creates an engaged workplace.

There are only two kinds of leadership in this world: leading self and leading others. It’s that simple, only two. Your ultimate goal is to master and deliver on them both. Now, more than ever, how you lead yourself and others might become the defining moment of your career. Perhaps even your life.

There are nine key & critical leadership lessons that make up a “Lead. Care. Win.” leader. Considerate and engaging leaders—ones who fully understand the critical importance of crafting meaningful, respectful relationships—are people who know how to truly reach and build bonds with their team members with these nine lessons.

Every human interaction is crucial. Every exchange can be mutually beneficial. The bottom line is that when you care enough to champion others, the workplace becomes happily engaged and your organization benefits in more ways than one. Do you care?

Outcomes:

Nine leadership lessons to ensure you care:

  • Be relatable and empathetic
  • Act not out of ego but out of purpose
  • Share knowledge to build a wise organization
  • Stay present and attentive to the needs of others
  • Embrace change and the opportunity for growth it offers
  • Stay curious & adopt lifelong learning
  • Think and act with clarity
  • Commit to balance and inclusivity in all your dealings
  • Act with humility and thoughtfulness --

Purpose Fuels People: Why meaningful roles and purpose-driven organizations matter +

Purpose has become table stakes, and saying it on a website is no longer enough. This talk maps the sweet spot where personal purpose, role purpose, and organizational purpose overlap, and makes the case that the faster people define, develop, and decide their purpose, the more engaged and inventive they become.

Having a sense of purpose has become table stakes for many employees at work. Equally important, today’s organizations are being pressured to begin exhibiting purpose in their operating practices. If there is a positive interconnection between both, the benefits will be felt by all stakeholders. Including you!

Dan Pontefract refers to this balanced state of purpose as the ‘sweet spot.’ The alignment of purpose between self, role and organization is critically important for both employees and leaders.

The more a leader can assist team members to understand this alignment of purpose, the quicker everyone will recognize how important the ‘sweet spot’ is to an engaging and fulfilling life and place of work. The quicker an employee defines, develops and decides their purpose—alongside how bought in they are to the organization’s purpose—the more engaged and innovative they will be in their role … and in life.

Outcomes:

  • What makes up the “sweet spot” of purpose
  • Recognize the difference between a job, career, and purpose mindset
  • How your sense of purpose is linked to defining your best future self
  • Distinguish the traits that make up purpose-driven people
  • Learn ways in which to bring purpose into daily and long-term planning in life & work
  • Apply methods and discover examples of purpose-based leadership and how it can positively impact your productivity and engagement --

Collaborative Cultures: The secret to organizational excellence +

Better results start with the operating culture, and people engage only when that culture is open, transparent, and worth trusting. This talk names the six obstacles that push teams into silos and competition, then lays out the systemic habits, from the Collaborative Leader Action Model to a genuine dare-to-share attitude, that pull them back out.

Leaders in any organization seeking to improve productivity and business results must first start with their own operating culture.

To improve organizational culture is to build up and unleash behaviours that permit employees to connect and collaborate with one another effortlessly. An employee only becomes engaged when the culture is open, transparent, communicative, collaborative, and trustworthy. These are just some of the behaviours that must define how an organization operates.

Dan Pontefract implores organizations to rethink their workplace culture by instituting systemic-wide methods that encourage people to work together versus operating in silos or competitively. The engagement of employees occurs as a result of how they feel about and interact with the organization’s culture.

There is a way and Dan can show you how to turn your culture into a collaborative, competitive advantage.

Outcomes:

  • Why it’s so important to employ a “dare to share” attitude as a leader and on the team
  • Learn the simple yet vitally important collaborative leader action model — where all levels of the organization can participate
  • The six obstacles to collaborative cultures and why teams operate in silos
  • How learning, recognition, technology, and internal HR systems can help or hinder your chance for collaborative cultures
  • Gain insights into the alignment between a leadership philosophy and collaboration model that can increase employee engagement and overall performance --

Open Thinking: Changing how we think in the age of AI +

AI can now do a great deal of the doing. That makes the thinking the job, and we have been quietly losing our grip on it for years. Distraction wins, short-termism wins, and now a machine will happily produce the first draft of your judgement. This talk makes the case for reclaiming critical, creative, and applied thinking through a cyclical habit: dream, decide, do, and repeat.

There is a crisis brewing. We have lost the ability to think critically, to be creative & to contemplate ideas of the unknown. It’s becoming a calamity & the advent of artificial intelligence might make it worse.

Distractions, social media, technology, and an incessant demand for short-term results over long-term planning are the big winners. In order to mitigate such calamities including being “crazy busy” and the pressure to “do more with less,” individuals must return to a state of symmetry between the three components of productive thought: dreaming, deciding and doing.

In this talk, Dan Pontefract introduces tangible, actionable strategies to improve the way we think as individuals, with and without AI, through the cyclical process of Creative, Critical, and Applied Thinking.

To become an Open Thinker, one must understand the relationship between reflection, action, and AI, and how it can negatively or positively affect an outcome. It is time to Dream, Decide, Do, and Repeat.

Outcomes:

  • Recognize and understand the effects AI is having on an individual’s and an organization’s thinking
  • Pinpoint the difference between reflection and action – being made aware of indifferent, inflexible and indecisive thinking and how it affects our daily lives
  • Realize how AI can both help and hinder everyone’s state of open thinking
  • Distinguish the traits that make up Open Thinking—and learn ways in which to bring them into your daily habits --

Book Dan Pontefract to speak at your next conference or corporate event.

Frequently Asked Questions About Dan Pontefract

Who is Dan Pontefract? +

Dan Pontefract is a Canadian leadership and culture strategist, keynote speaker, and award-winning author of six books, including The Future of Work Is Grey and Work-Life Bloom. He is the former Chief Envisioner and Chief Learning Officer at TELUS and founder of Pontefract Group. --

What does Dan Pontefract speak about? +

Dan speaks about leadership, organizational culture, the ageing and multigenerational workforce, work-life integration, purpose, collaboration, and open thinking. His keynotes are research-based and tailored to each audience, with practical takeaways for leaders and team members. --

What is The Future of Work Is Grey about? +

The Future of Work Is Grey: The Untapped Value of Age in the Workforce (2026) explains how ageing populations, falling birth rates, and age bias are creating “age debt” in organizations. Dan shows leaders how to capture the “experience dividend” by valuing workers of every age, using his Rivers, Rocks, and Rubies framework. --

What is Work-Life Bloom? +

Work-Life Bloom is Dan’s alternative to work-life balance. Based on global research with more than 8,000 leaders and team members in 15 countries, it identifies six work factors and six life factors that help people flourish at work and at home. The book won the Axiom Business Book Awards Gold Medal. --

What did Dan Pontefract do at TELUS? +

As Chief Envisioner and Chief Learning Officer at TELUS, Dan launched the TELUS Transformation Office, the TELUS Leadership Philosophy, and the TELUS MBA with the University of Victoria. These initiatives helped raise employee engagement to nearly 90 per cent. --

What books has Dan Pontefract written? +

Dan has written The Future of Work Is Grey (2026), Work-Life Bloom (2023), Lead. Care. Win. (2020), Open to Think (2018), The Purpose Effect (2016), and Flat Army (2013). --

What awards has Dan Pontefract received? +

His books have won the Axiom Business Book Awards Gold and Silver Medals, the Nautilus Book Awards Silver Medal, and the getAbstract International Book of the Year. Work-Life Bloom was named the 2024 Thinkers50 Best New Management Book, and Dan is listed on the Thinkers50 Radar. --

Where is Dan Pontefract based? +

Dan is based in Vancouver, British Columbia, and speaks at conferences and corporate events across Canada and around the world, both in person and virtually. --

Why should event planners book Dan Pontefract? +

Dan is a strong fit for leadership conferences, HR and people-leader events, association meetings, and corporate kickoffs, especially for organizations dealing with culture change, burnout, or an ageing, multigenerational workforce. He tailors every keynote with customized research and examples, and blends humour, storytelling, and practical takeaways. His keynotes have reached more than 250,000 people at organizations including Salesforce, Nestlé, BMO, and Manulife. As a former TELUS executive who helped lift employee engagement to nearly 90 per cent, he brings practitioner credibility that resonates with senior leaders. Organizers also value his flexibility on event day, including adapting to shortened time slots. --

What is Dan Pontefract's speaking fee? +

Dan Pontefract’s speaking fee is currently in the range of $10,001 to $15,000 CAD. Fees vary based on the event date, location and format. --

Is Dan Pontefract represented by a speaker's bureau in Canada and how is the contract handled? +

Dan Pontefract is represented by K&M Productions Speakers & Shows Canada who coordinate bookings and handle the contract-agreement with the client. Keynote speakers in Canada often work through a bureau to take care of their contracts and payments while they look after the creative and content aspects of their topics and presentations. Bureau representation ensures consistent communication between the client and the speaker as well as an "insurance policy" for your conference in the unlikely occurrence of speaker illness or cancellation. --

How do I contact Dan Pontefract to check availability and begin the booking process in Canada? +

Dan Pontefract is contacted and booked through K&M Productions Speakers & Shows to confirm availability and event details. Event planners and meeting planners typically schedule a pre-event call to clarify format, objectives, and expectations. The booking process begins once the event requirements are sorted. Written confirmation follows contract-agreement execution. --

This speaker profile was last updated by K&M Productions on October 26, 2026.

What Clients are Saying About Dan Pontefract

One of the best speakers we've had in the past 21 years

–CEO (Fortune 500 Company)

Dan was excellent. He really took into account our briefing and developed a presentation that was spot on. Everyone enjoyed it.

–SVP Communications

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