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PGgzPkZlZSBSYW5nZSBmb3IgRHIuIEphc21pbiBCZXJnZXJvbjwvaDM+PHA+JDEwLDAwMSAtICQxNSwwMDAgPC9wPg==

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Dr. Jasmin Bergeron

The WOW Effect Speaker: Bilingual Keynotes
on Customer Experience & Business Leadership

Fee Range
PGgzPkZlZSBSYW5nZSBmb3IgRHIuIEphc21pbiBCZXJnZXJvbjwvaDM+PHA+JDEwLDAwMSAtICQxNSwwMDAgPC9wPg==

About Dr. Jasmin Bergeron

Dr. Jasmin Bergeron is a bilingual leadership speaker who helps organizations improve customer experience, sales performance & business growth by creating a measurable WOW effect.

An internationally recognized expert, Dr. Jasmin Bergeron has has delivered more than 2,000 keynote presentations and workshops across 12 countries. A Certified Speaking Professional (CSP), he is among the most respected authorities on the “WOW Effect” in business and leadership.

Dr. Bergeron is a university professor, author of five books, and contributor to over 50 scientific papers and 100 articles, including features in The Wall Street Journal.

Known for his engaging and bilingual delivery, Dr. Jasmin Bergeron translates academic research into practical tools that help organizations elevate client experience, strengthen performance, and build lasting impact through the science of motivation and service excellence.

Dr. Jasmin Bergeron — Quick Facts

  • 2,000+ keynote presentations and workshops delivered worldwide
  • 12 countries — international keynote speaker
  • 5 books authored or co-authored on the WOW Effect and leadership
  • 50+ peer-reviewed scientific research papers published
  • 100+ articles including features in The Wall Street Journal
  • Based in: Montreal, Quebec, Canada
  • Languages: Bilingual keynote speaker — English and French
  • Designation: Certified Speaking Professional (CSP) — the highest international certification in the speaking industry
  • Background: University professor and academic researcher
  • Speaker fee range: $10,001–$15,000 CAD

Presentation Formats:

  • Keynote presentations (45 minutes to full day)
  • Workshops and training sessions
  • Virtual, in-person, or hybrid delivery
  • Conferences, AGMs, sales kick-offs, and corporate events
  • Audience sizes from 5 to 5,000

Industries Served by Dr. Jasmin Bergeron:

  • Financial services and banking
  • Healthcare and pharmaceuticals
  • Education and government
  • Real estate and professional services
  • Retail and hospitality
  • Associations and not-for-profit organizations

Past Clients Include:

RBC, Pfizer, Bell, Walmart, Remax, Statistics Canada, National Payroll Institute.

Dr. Jasmin Bergeron's Expertise

Customer Experience & Service Excellence

Helping organizations create memorable client interactions and build lasting loyalty through the science of the WOW Effect.

Sales Performance & Business Development

Practical strategies for sales teams to deepen client relationships, increase conversions, and grow revenue without high-pressure tactics.

Business Leadership & Management

Equipping managers and executives with tools to inspire teams, drive performance, and lead effectively through change.

Employee Engagement & Workplace Culture

Evidence-based approaches to motivating employees, strengthening team cohesion, and building high-performance workplace cultures.

Work-Life Balance & Burnout Prevention

Research-backed techniques to help professionals manage stress, set boundaries, and sustain long-term performance and well-being.

Innovation, Creativity & Business Strategy

Frameworks for thinking differently, embracing change, and positioning organizations for competitive advantage.

Bilingual Keynotes — English & French

Dr. Bergeron delivers fully customized presentations in English or French for conferences, corporate events, and AGMs across Canada and internationally.

Dr. Jasmin Bergeron's Bio

Creating a WOW effect is the key to making your business stand out and improving employee and customer satisfaction in today’s marketplace.

Dr. Jasmin Bergeron — the author and co-author of five books, more than 50 scientific research papers, and over 100 newspaper articles on the “WOW effect” published in such publications as The Wall Street Journal — will show you how to leverage the WOW effect to exceed expectations in every interaction. His tailored, upbeat presentations share best practices in various contexts, including sales and business development, customer service, leadership, teamwork, and more. +

Bergeron is a sought-after expert who has given more than 2,000 in-person and virtual keynote presentations and workshops in 12 countries. He is a Certified Speaking Professional (CSP), which is the highest international certification that can be earned in the speaking industry, and has presented to audiences in a range of industries, including financial services, health-care, education, professional services, real estate, government, tourism and hospitality, retail stores, and a variety of associations.

Fully bilingual, Bergeron has a unique ability to simplify seemingly complex challenges to offer audiences a fresh and useful perspective. His dynamic presentations are grounded in science, leavened with humor, and strengthened by his adept storytelling. Bergeron customizes his presentations each time to ensure maximum impact for his unique audiences. In fact, many of his clients think that he has worked in their industry after hearing him speak.

Bergeron’s main objective is to deliver practical tips and tools that can be implemented immediately, leaving audiences refreshed, energized, and more confident that they are prepared for the road ahead. --

Contact Us for Dr. Jasmin Bergeron's speaker fees, and date availability.

Dr. Jasmin Bergeron's Presentation Topics

Dr. Jasmin Bergeron travels from Montreal, Quebec, Canada. He offers a wide variety of different presentation formats including keynote presentations, workshops, fireside chats, moderated Q&A, on a wide variety of topics. Each presentation is unique, customized and tailored for audiences, industries, conferences and event formats.

The WOW Effect! +

Creating a WOW effect around you is a way to stand out and improve the overall satisfaction of people you meet!

A WOW moment is an experience of wonder and delight that everyone enjoys. The WOW effect is memorable and impactful. We remember the people and businesses that make us live a WOW moment because they are fascinating and distinct. What do they have in common? How do they distinguish themselves and engage us? The “The WOW Effect!” keynote was built with this idea in mind. It contains the most effective strategies to WOW people important to you!

This keynote presentation is based on practice, interaction, and humor. It was designed in cooperation with several people who have distinguished themselves in their personal and professional lives by their ability to often make people go WOW! During the presentation, examples, testimonials, research results, and principles that you can apply quickly will be shared to make your experience as valuable, useful, and energizing as possible!

Key takeaways:

  • The impressive benefits of a WOW effect!
  • Fascinating research findings on what makes someone say “WOW”.
  • Tips for mastering the art of expectation management.
  • A WOW is a perception: Useful tools for making people aware of your WOW effects.
  • The final impression is more important than the first in creating a WOW effect.
  • Concrete strategies to make a stunning final and lasting impression.
  • The first steps to practice what you have learned and create effective WOW effects after the presentation. --

The WOW Effect in Sales & Business Development +

Creating a WOW effect in selling will increase the value of your offer for your client, while solidifying a long-term, win-win relationship! The challenge is significant because all clients and sales professionals are different, which makes forging high-quality relationships essential. Success requires many interpersonal skills and qualities, in communications as well as salesmanship. It is in this perspective that the keynote “The WOW Effect in Sales and Business Development” was developed.

This keynote is based on practice, interaction, and humor, and was designed in cooperation with several high-performance sales advisers who stand out as much for their sales as for their long-term relationships with their clients. During the presentation many principles, examples, testimonies, and strategies that you can quickly apply will be suggested to make your experience as enriching as possible!

Key takeaways:

  • Innovative practices to boost your credibility.
  • Positive effects of a global offer.
  • Recent studies of consumer psychology.
  • Seven key factors influencing client loyalty.
  • The goal is not to sell, but to sell again.
  • Great tips for closing sales more easily — without pressure!
  • The first steps to practice what you have learned and create effective WOW effects to your clients after the presentation.--

The WOW Effect in Customer Service +

The quality of service is the element that can most distinguish your organization! In a world where all products and services are alike and where all prices are relatively similar, the human factor is the one making the most important difference. Forging high-value relationships is challenging because everyone is unique. The keynote “The WOW Effect in Customer Service” was developed in this perspective. The objective is to improve your interpersonal skills, to ultimately increase the satisfaction and loyalty of your customers!

This keynote — based on practice and interaction — provides guidelines, tips, and testimonials interlaced with humor and aimed at producing a remarkable service quality experience. It was designed in cooperation with multiple organizations that stand out for their excellent service. Content and tips will be tailored to your needs and expectations, ensuring a highly rewarding experience. This keynote features practical, useful, and innovative tools for improving the service you deliver!

Key takeaways:

  • Recent studies on the benefits of excellent service.
  • Strategies to make a client enjoy a memorable experience.
  • Managing people’s expectations means managing satisfaction.
  • Useful techniques for responding to complaints tactfully.
  • Strategies for enhancing pleasure in helping people.
  • The first steps to practice what you have learned and WOW your clients after the presentation. --

The WOW Effect in Leadership +

The best organizations are those that perform best as a team! Success is rarely a coincidence. Outstanding employees are not immediately provided, but fortunately, it is possible to learn to coach them, mobilize them, value them, and improve them by means of stimulating daily practices. Good teamwork takes time, but you can learn how to inspire your staff, give them recognition, and spur their improvement through stimulating daily routines.

Meeting this challenge means recognizing and reasserting the qualities, skills, and abilities that define WOW teams! The keynote “The WOW Effect in Leadership” was built with these ideas in mind. Being part of a winning team is exciting, mobilizing, and, above all, gratifying!

This keynote was designed in cooperation with several successful managers in a variety of industries. This presentation features practical and useful tips that you can put into play quickly to ensure a highly rewarding experience!

Key takeaways:

  • Reflection and assessment — what kind of team leader are you… and want to be?
  • Best practices to evolve from a group to a team.
  • Moving forward through collaboration.
  • The keys to employee trust.
  • Best practices for leaders in a changing environment.
  • Strategies for acknowledgment online, on the phone, and one on one.
  • The first steps to practice what you have learned and WOW your employees after the presentation. --

The WOW Effect in Teamwork +

Just like the best sports teams, the most efficient organizations are those that perform best as a team!

The ability to work in synchronicity in a team and often create WOWs amongst colleagues is an important factor in the success of a business. The best road to improvement is the one travelled together! It is in this perspective that the keynote “The WOW Effect in Teamwork” was developed.

This presentation was designed in cooperation with efficient teams in several industries. Many inspiring and useful ideas will be presented to give your team spirit a second wind. During the keynote, principles, examples, testimonies, and practical takeaways that you can quickly apply will be shared to make your experience as valuable as possible!

Key takeaways:

  • Best practices to increase colleague participation, involvement, and commitment.
  • Promoting the emergence of a team identity.
  • Useful tips for energizing your work environment.
  • Orchestration of individual strengths: a team challenge.
  • Troubleshooting and change management strategies.
  • The first steps to practice what you have learned and WOW your teammates after the presentation --

The WOW Effect in Win-Win Negotiations +

The most successful negotiators are usually those with a win-win perspective! Omnipresent competition brings clients to expect a lot, while spending as little as possible. With modern technology making everything easy and fast to compare, clients who negotiate will continue to increase in the future. The best negotiators know how to increase their perceived value to customers and respect their customers while minimizing the impact of the price. It is in this perspective that the keynote “The WOW Effect in Win-Win Negotiations” was developed.

This keynote, based on practice and interaction, was designed in cooperation with several people who are successful in win-win, long-term negotiations. The best behaviors and strategies will be discussed using real-life examples according today’s business reality. During the keynote, testimonials, principles, and tips that you can apply quickly will be suggested to make your experience as enriching and valuable as possible!

Key takeaways:

  • Strategies for establishing a value- (not price-) based approach.
  • The best advisers rarely negotiate. How do they do it?
  • Reducing your concessions or asking something in return?
  • Innovative strategies involving technology from the best negotiators.
  • Tips to end negotiations with a WOW!
  • The first steps to practice what you have learned and WOW people when you’ll negotiate after the presentation. --

The WOW Effect in Work-Life Balance +

Balancing professional and personal lives is an achievable, attainable, and rewarding challenge! Especially with the recent events, balancing our professional and personal lives may appear to be an unreachable ideal, as well as an obstacle course! Changes in today’s working environment, evolution of the family unit, and ever-increasing demands add stress to our lives. The Superman or Superwoman syndrome has become a cliche!

Our need for harmony between time spent at work and in our personal life is a rising concern. Fortunately, we can maintain a healthy balance between the two! Combining professional achievement and parental accomplishment is possible but requires more than just good intentions! The keynote “The WOW Effect in Work-Life Balance” was built with this concept in mind.

This presentation was designed in cooperation with experts in stress management and parental advisers. Jasmin Bergeron also consulted several people who are happy in their professional and personal lives and who stand out for their way of reconciling the two roles. Bergeron will explore principles, examples, and strategies that you can put into play quickly to ensure a rewarding learning experience!

Key takeaways:

  • Lifestyles of people with the best track records in balancing work and family.
  • Inspiring strategies for balancing work and family.
  • Useful techniques for saving time.
  • Practical tips for creating WOW at work and in your personal life.
  • The first steps to practice what you have learned and go toward a healthy work-life balance after the presentation. --

Book Dr. Jasmin Bergeron to speak at your next conference or corporate event.

Frequently Asked Questions About Dr. Jasmin Bergeron

What does Dr. Jasmin Bergeron speak about? +

Dr. Jasmin Bergeron speaks about customer experience, sales, leadership, teamwork & collaboration and how organizations can create a memorable WOW effect. --

Why book Dr. Jasmin Bergeron for a conference keynote? +

Dr. Jasmin Bergeron brings research, business insight and an engaging bilingual style that makes him a strong fit as a keynote speaker for leadership conferences. --

Is Dr. Jasmin Bergeron a good fit for sales meetings and customer service events? +

Yes. His keynote topics align well with sales teams, customer experience leaders and organizations focused on service excellence and growth. Fit is also clarified via web site information, email correspondence as well as a pre-event call arranged by K&M Productions Speakers & Shows.

Dr. Jasmin Bergeron is considered a subject matter expert (SME) on the topics he speaks on. With many years of professional experience and in addressing a wide range of industries, and, as a Canadian keynote speaker for conferences, conventions, corporate events, corporate retreats and AGMs, her talks help foster the expected outcomes and the organizational goals.

Clients choose corporate keynote speakers in Canada based on reputation, experience, oratorical skills, credibility, content, relevance, and practical application as well as budget. This process allows for informed booking decisions. --

Can Dr. Jasmin Bergeron customize his presentation? +

  • Yes! Each presentation can be offered on location, online or even both.
  • He can combine elements from two or more keynote topics.
  • Each presentation can also be offered in a keynote, training and / or workshop mode.
  • Each presentation can be given in English, French or both.
  • Possible durations: between 45 minutes and a full-day. The most popular formats are 60, 75, 90 minutes, as well as a half-day.
  • Number of attendees: from 5 to 5000.
  • Dr. Jasmin Bergeron will always take the time to customize the presentations to your organization, your needs and your expectations.
  • His goal is to make your experience as valuable and engaging as possible! --

Can Dr. Jasmin Bergeron deliver bilingual presentations? +

Yes. Dr. Jasmin Bergeron is a bilingual speaker, which makes him valuable for conferences and corporate audiences across Canada. --

How do I contact Dr. Jasmin Bergeron to check availability and book him for events in Canada? +

Dr. Jasmin Bergeron is contacted through K&M Productions Speakers & Shows to confirm availability and event details. Event planners and meeting planners typically schedule a pre-event call to clarify format, objectives, and scope. The actual booking process begins once the event requirements are clarified. Written confirmation follows agreement execution --.

How much does it cost to book Dr. Jasmin Bergeron and how do I check his availability? +

Dr. Jasmin Bergeron's current published fee range is $10,001–$15,000 CAD, with final pricing confirmed through K&M Productions Speakers & Shows based on event format, location, audience size and customization. Contact K&M Productions to check date availability and arrange a pre-event call. --

Is Dr. Jasmin Bergeron represented by a speakers bureau in Canada, and how is the booking contract handled? +

Dr. Jasmin Bergeron is directly represented by K&M Productions Speakers & Shows Canada for all Canadian, USA and International speaking engagements, including booking coordination, contract management, and event logistics. Working with a professional speakers bureau like K&M Productions ensures a seamless experience for event planners and meeting planners — covering support requests, contracts, billing, and payments from start to finish.

Booking Dr. Jasmin Bergeron through K&M Productions Speakers & Shows also provides peace of mind. In the unlikely event of speaker illness or cancellation, K&M steps in immediately to source an acceptable replacement keynote speaker at an equal or greater fee — at no additional cost to your organization. --

What Clients are Saying About Dr. Jasmin Bergeron

Jasmin’s energy was infectious. His fresh insights and brilliant messages were compelling to every person in the room, which included the upper echelon (GMs, VPs, and Senior Account Managers) of our bank.

–RBC

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Jasmin’s energy was infectious. His fresh insights and brilliant messages were compelling to every person in the room, which included the upper echelon (GMs, VPs, and Senior Account Managers) of our bank.

–RBC

Jasmin, your speech was engaging and delivered with humor but sprinkled with science and research facts. Wow! Our team will be talking about your speech for a long time.

–Pfizer

We have made significant changes to our work habits. The strategies you’ve suggested have helped boost our efficiency! We are now ready to take the turn that we’d postponed for too long.

–Statistics Canada

Very interesting and dynamic. We focused on what you said throughout the whole conference! You’re an excellent speaker, both in terms of your communication skills and knowledge of the subject. I wanted more and more!

–Remax

It’s rewarding to reinvent our own customer service! With the WOW concept, we have rediscovered the pleasure of serving SATISFIED clients.

–Bell

We laughed throughout the keynote — and began rethinking our way to balance our professional and personal lives. You were the ideal speaker for us!

–Walmart

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