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Dennis Snow

Creating Magical Customer Experiences;
Sales & Service Excellence

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Happy customers make for healthy bottom lines. If you want to build a customer service culture that gets real results, you need the reliable, proven guidance of Speaker Dennis Snow. Drawing on the expertise he honed as a customer service leader throughout his two decades with Walt Disney World’s “Disney Institute,” Dennis shares his secrets to running a world-class, service-driven organization and how you can, too. +

Beginning his Disney career in 1979 as a front-line attractions operator, Dennis advanced through the company and eventually launched a division of the Disney Institute responsible for consulting with some of the world’s largest companies including ExxonMobil, AT&T, General Motors and Coca Cola. This division quickly became the fastest growing venture of the Disney Institute and experienced repeat business of nearly 100%.

Dennis also spent several years with the Disney University, teaching corporate philosophy and business practices to cast members and the leadership team. While there, he coordinated the “Disney Traditions” program, which is universally recognized as a benchmark in corporate training. In his last year with Walt Disney World, Dennis’ leadership performance was ranked in the top 3% of the company’s leadership team.

Dennis is the author of Lessons From the Mouse: A Guide for Applying Disney World’s Secrets of Success to Your Organization, Your Career, and Your Life, and the co-author (with Teri Yanovitch) of Unleashing Excellence: The Complete Guide to Ultimate Customer Service. He has also had articles published in a number of a publications and is a featured guest expert on customer service on several business news-talk radio shows. --

Topics & Categories
  • Business Management & Strategy
  • Customer Service & Loyalty
  • Employee Engagement
  • Human Resources & Workplace Culture
  • Leadership
  • Performance & Productivity
  • Sales & Service
  • Trainers
  • Virtual Presentations

Dennis Snow's Speaking Presentations:

Dennis tailors his customer service and executive leadership keynote presentations, workshops and training sessions to meet client needs. The following are three of his most popular and requested programs.

Creating A World-Class Service Organization +

World-class customer service is not simply a matter of smiling employees who say “please” and “thank you.” Everything your customer sees, hears or touches impacts their experience. “Everything speaks.” This program highlights how delivering world-class service requires careful orchestration of the entire customer experience.

Attendees will discover:

  • The key points of contact that make or break the customer experience
  • How to evaluate the customer experience from ordinary to extraordinary
  • Customer service processes that make service excellence “business as usual” --

Leading Excellence +

Employees watch to see how committed we are as leaders and take their cue directly from us. As customer expectations are at an all-time high and business competition is fierce – exemplary leadership today is critical. This presentation helps today’s leaders step into their multi-faceted role as visionary, facilitator and idea champion.

Attendees will discover:

  • The benefits of leadership that creates a culture of accountability among employees
  • How to build organizational commitment to a vision
  • Specific “walk the talk” leadership behaviors that reinforce organizational values --

Performance Excellence – The Employee Factor +

The number one reason that customers become disenchanted with an organization is because of employees’ attitudes of indifference. This program is designed to change that. In order to motivate excellence, organizations must “engage the heart” of employees. When this happens, customers can see it, hear it and feel it in every interaction with an organization.

Attendees will discover:

  • Ways to identify employee behaviors that align with the organization’s mission
  • Employee selection, training and communication processes that reflect the organization’s values
  • Internal processes that support and engrain customer service-oriented behaviors --

Dennis Snow is represented by K&M Productions (Toronto). To inquire about Dennis Snow's speaking schedule & booking Dennis Snow, contact us.

What Clients are Saying

Dennis was literally one of the best speakers we've ever experienced ... phenomenal! A++! Incredible!

–American Express


Dennis was literally one of the best speakers we've ever experienced ... phenomenal! A++! Incredible!

–American Express

Everything went great with Dennis on Friday. He is a terrific presenter and his message really tied in well with FCC’s focus on customer service. And what a great guy! (Calgary)

–Farm Credit Canada

Dennis was excellent! He was a great speaker, funny, entertaining, and great stories. His message was perfect. We have been receiving nothing but very positive feedback. He was a big hit!

–Farm Credit Canada (Ontario)

I have seen literally hundreds of speakers over my career and I have to say that your talk was the best I have ever seen. We have been holding the conferences now for eight years, and you were the first standing ovation a speaker has ever received.

–Investment Planning Counsel

I don't think there was anyone in the room who wouldn't have been absolutely thrilled if your presentation had stretched long into the night ... people are talking about the issues you presented, and hopefully, we are inspired to build on the momentum you started in a way that will make our customers wonder what happened in our company!!!

–Cummins Bridgeway LLC

Thank you so very much for making our conference such an incredible success. Clearly from our survey results, you were the highlight of the entire event. Your presentation, enthusiasm and talent inspired our managers to take back a great amount of energy to create a new level of excitement in our call centers.

–Wells Fargo Bank

You did an excellent job sharing customer-focusing concepts in an entertaining format ... thank you for helping us make this year's conference the best yet.

–Florida Power & Light


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